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PMG Sets the Stage for P-pop Domination by 2027

The Samar Chronicle by The Samar Chronicle
August 13, 2025
in Business
Reading Time: 2 mins read
PMG Sets the Stage for P-pop Domination by 2027

Manila, Philippines — August 10th — Popolo Music Group (PMG), now recognized as the leading online K-pop and P-pop audition service, is taking an aggressive and unprecedented approach to discovering the next generation of global idols. Through its high-impact recruitment campaign, PMG is not just accepting applications—it is actively going to the source, seeking out hidden talent in both urban and rural areas, and providing them with the opportunity to shine on the world stage.

The Audition Process PMG’s online audition system is designed for accessibility and reach, allowing anyone with a dream and dedication to participate—regardless of geography. Applicants submit a 1–2 minute performance video showcasing singing, dancing, or both, along with a short self-introduction, recent photos, and personal details. Submissions are accepted through www.AuditionKpop.com or by email at demos@popolomusic.asia.

From there, PMG’s talent team carefully evaluates each submission, not just for skill but for the single most important quality in the selection process: attitude. According to PMG, talent can be trained, but attitude determines whether a trainee will thrive under the demands of the entertainment industry. Those who make the cut enter PMG’s rigorous six-month training program, which blends vocal and dance mastery, performance readiness, and the industry’s first mandatory mental health care program to ensure artists are both talented and emotionally resilient.

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The CEO’s Hands-On Approach PMG’s CEO, Paul “Pooh” Lunt, personally travels to scout talent, often in overlooked communities where raw, untapped potential resides. This grassroots approach has helped PMG uncover unique voices and personalities that traditional audition processes might have missed. “We believe in going to the root and source of talent, not waiting for it to find us,” Lunt stated. “Our mission is to discover tomorrow’s idols where they live, nurture their growth, and help them conquer the world stage.”

Positioning for Global Domination With its uncompromising standards and artist-first philosophy, PMG is poised to dominate the airwaves by late 2026 and throughout 2027. The company is leading the charge in making P-pop the next significant cultural export, projecting that its artists will not only top charts in the Philippines but also gain significant footholds in Korea, Japan, and the global music market.

What Sets PMG Apart

Leading Online Audition Platform — Unmatched reach and accessibility for talent worldwide. Attitude-First Selection — Evaluating the mindset and professionalism of applicants before anything else. Mandatory Mental Health Care — Ensuring long-term success by prioritizing emotional resilience. CEO-Led Talent Search — Direct involvement in recruitment at the grassroots level. Global Vision for P-pop — Committed to making the Philippines a pop powerhouse.

About Popolo Music Group
Popolo Music Group (PMG) is an independent, international record label and talent agency with operations in Manila, Seoul, and Los Angeles. Dedicated to fair contracts, mental health advocacy, and cultural innovation, PMG is redefining how global pop stars are discovered, trained, and launched. PMG is a record label focused on artist development, genre-blending collaborations, and bold sound. From vocal coaching to live performances, PMG supports artists at every stage, helping them shape their vision and impact audiences worldwide.
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