At Happycash, we recognize that data privacy is not only a legal obligation—it is a core pillar of customer trust and long-term success. In line with this belief, we have fully aligned our operations with the Data Privacy Act of 2012 and all regulations issued by the National Privacy Commission (NPC) of the Philippines.
As a registered Personal Information Controller (PIC) with the NPC, Happycash adheres to the highest standards in the collection, processing, storage, and protection of customer data. We treat our users’ personal information with the utmost care—because safeguarding their privacy is central to how we do business.
Fully Committed to NPC Compliance
Happycash’s data governance framework is designed to meet and exceed the requirements set by the NPC. Our approach includes:
Data Minimization: We collect only the data necessary to provide our services, avoiding excessive or irrelevant information requests.User Consent and Transparency: Our privacy policies clearly explain how data is used. We ensure users are fully informed and give explicit consent before any data processing.Security Measures: We employ robust security measures, such as strong encryption, access controls, and continuous monitoring to protect user information from unauthorized access and breaches.Data Subject Rights: We respect and uphold the rights of data subjects, including access, correction, and erasure of personal data.Ongoing Staff Training: All employees receive regular training on data privacy and NPC regulations, embedding a privacy-first mindset across our organization.
Proactive Engagement with the NPC
Happycash not only complies with the law—we actively collaborate with the NPC to strengthen our policies and ensure we’re ahead of evolving data protection standards. We conduct regular privacy impact assessments, participate in NPC consultations, and promptly address any inquiries from the Commission.
Putting Privacy into Practice
Our compliance efforts are not just policies on paper. We’ve built privacy into our product design and business workflows. From app permissions to cloud infrastructure, every layer of Happycash is structured to minimize data risks and maximize user trust.
Looking Ahead
As digital finance grows in the Philippines, so does the responsibility to protect user data. Happycash is proud to be a responsible steward of personal information, and we will continue to invest in systems, people, and practices that uphold the principles of transparency, accountability, and user empowerment.
About Yinshan Lending INC.
Happycash is a digital lending platform that provides fast, accessible, and secure financial services to underserved Filipinos. With a deep commitment to compliance, ethical lending, and customer privacy, we are building a trusted financial ecosystem for the digital age.
This Press Release has also been published on VRITIMES
