Discover how Sally Dimalanta, UNAWA’s co-founder, champions people-first legal tech, driving innovation with empathy and user-focused solutions.
Melissa “Sally” Dimalanta stands out as a beacon of people-first innovation. Recently acknowledged as one of UNAWA’s co-founders, Sally’s story is one of perseverance, adaptability, and a commitment to making technology work for the people it serves. As highlighted in a recent article on the UNAWA blog, Sally’s belief that “our team is our biggest asset” underscores her leadership style and focus on nurturing talent to fuel innovation.
A Trailblazer’s Professional Journey
Sally’s career began in the BPO sector, where she dedicated 16 years to honing her skills in team dynamics and operations management. Starting as an entry-level agent, she steadily rose to the rank of Senior Director of Operations. These formative years not only showcased her determination but also cultivated a deep appreciation for people-centric leadership.
“I learned early on that it’s not just about meeting KPIs or hitting targets. Success is built on how we empower and engage the people behind those numbers.”
Her transition to UNAWA in 2021 marked a significant pivot in her career. Initially brought on board as a consultant, Sally focused on client management. Recognizing her knack for leadership and her ability to foster team cohesion, she was soon offered full-time roles as Senior Account Manager and later as HR Director.
A People-First Philosophy in a Tech-Driven World
At the heart of Sally’s work is her steadfast belief that technology should be an enabler for people. As legal tech continues to revolutionize industries, Sally is keenly aware of the challenges that come with adopting new tools. Her approach is simple yet profound: prioritize user experience without compromising on functionality or compliance.
“Technology should simplify, not intimidate. At UNAWA, we aim to build solutions that are not just innovative but also intuitive,” Sally explained in her interview.
This philosophy is evident in UNAWA’s flagship products, such as SignSecure and UCheck. SignSecure, with its biometric authentication powered by UNAWA Face Recognition (UFR), offers a legally enforceable and user-friendly way to sign documents. Similarly, UCheck streamlines Anti-Money Laundering (AML) compliance by enabling efficient and accurate name screening.
“We’ve seen how intimidating compliance can be, especially for smaller businesses. My goal is to ensure that our tools make processes simpler and more accessible while keeping our clients compliant,” Sally said.
The Road to Co-Foundership
Sally’s recent recognition as UNAWA’s co-founder is both a milestone and a testament to her impact on the company. This acknowledgment reflects her expanded role in shaping UNAWA’s strategic direction, advocating for its team, and ensuring that its products align with user needs. The announcement was celebrated in an article on Journal.com.ph, which highlighted how Sally and her fellow co-founders are driving UNAWA’s mission forward.
As HR Director, Sally introduced initiatives that foster a collaborative and inclusive workplace. From organizing team retreats to spearheading skill-building workshops, she has created an environment where employees feel valued and empowered.
Her influence also extends beyond UNAWA’s walls. As a co-founder, Sally has become a spokesperson for the company, embodying its values of integrity, teamwork, and innovation. Whether presenting at industry events or collaborating with partners, she represents the heart of UNAWA’s mission: bridging the gap between people and technology.
Balancing Innovation with Humanity
Sally’s dual role as co-founder and HR Director positions her uniquely within the company. She champions a balance between technological advancement and human needs—a perspective she believes is crucial in today’s fast-paced digital landscape.
“When we design products, we always ask: How will this help our users? How will this make their lives easier? It’s not just about the tech; it’s about the people who use it.”
This user-first approach has earned UNAWA a reputation for delivering solutions that are as practical as they are groundbreaking. For Sally, this is a point of pride and a motivation to continue pushing boundaries.
Looking Ahead: A Legacy of Empowerment
Sally’s journey from operations leader to co-founder is a testament to her adaptability and vision. As UNAWA continues to expand its offerings and reach, Sally remains committed to ensuring that its people-first philosophy stays at the core of its operations.
Reflecting on her role, she shared: “Being recognized as a co-founder is an honor, but it’s also a responsibility. It’s a reminder that we’re not just building products—we’re building trust, relationships, and a future where technology truly empowers people.”
Her words encapsulate the essence of her leadership: a blend of empathy, innovation, and a deep-rooted belief in the power of collaboration. For Sally, the acknowledgment as co-founder is not just a title—it’s a validation of her relentless efforts to champion both people and technology.
As UNAWA continues to lead the way in legal tech, Sally Dimalanta’s story will undoubtedly inspire others to embrace a people-first approach, proving that innovation is most impactful when it serves those who need it most.
About UNAWA Inc
UNAWA is a pioneering legal tech company that was established in 2019. It empowers every Filipino business, big or small, to conquer the digital world with user-friendly legal tech tools. UNAWA makes advanced solutions accessible and affordable to build a thriving digital Philippines.
UNAWA integrates the latest technology with decades of legal expertise from its founding partner, PJS Law
This press release has also been published on VRITIMES
